Webflow

How Much Does a Webflow Website Cost in 2026? The Platform Bill, the Build and the Running Costs, Priced Separately

Many Webflow cost guides still quote prices from before May 2026, and most blur the monthly bill and the build into one range. This guide prices the platform, the build and the running costs separately, using Webflow's own pages and what agencies publish. Checked October 2026.

How Much Does a Webflow Website Cost in 2026? The Platform Bill, the Build and the Running Costs, Priced Separately

Key takeaways

  • The Webflow bill is the small part. On yearly billing, Basic costs $15 monthly ($180 a year), Premium costs $25 monthly ($300 a year), and the three store plans cost $29, $74 and $212 monthly.
  • Look at the date on any price you read. The plan lineup was reshuffled on 13 May 2026, and CMS and Business became Premium. A guide dated 3 September 2026 still lists Basic at $14 and CMS at $23.
  • Paying monthly instead of yearly adds $120 a year to Basic and $168 to Premium. That is the cheapest saving on the page.
  • The build is where the money goes. Templates sell for $29 to $129. On the agency side, Digidop publishes $5,000 to $50,000 per project, while Foursets starts a full redesign at $15,000.
  • For a store, the transaction fee decides the plan. Standard charges 2% of sales and Plus charges none, so Plus is cheaper once yearly sales pass about $27,000.
  • Scope drives price more than the platform does. Templates, content, integrations and who supplies the design change the number far more than the plan you pick.

Why most Webflow cost pages mislead

There are two problems. The first is age. According to Webflow's help centre, the CMS and Business Site plans were folded into a single Premium plan on 13 May 2026, with Basic repriced to $15 monthly on a yearly term and Premium set at $25 monthly. Amply's guide, dated 3 September 2026, still lists Basic at $14 and CMS at $23 a month billed annually. If a page quotes a CMS plan or a Business plan, it was written before the change. Our Webflow CMS guide for owners lists which sites still move on 16 November 2026.

The second problem is that a single range hides three different costs: what you pay Webflow every month, what you pay someone to build it and what it costs to keep it healthy. Priced separately, the picture is clearer.

Layer 1: the Webflow bill

The numbers below come from Webflow's pricing page, read on 16 and 17 October 2026. All amounts are US dollars, cover a single site and exclude tax, which is added at payment.

Site plans

PlanIf you pay yearlyAnnual totalIf you pay monthlyAnnual total
StarterFree$0Free$0
Basic$15 monthly$180$25 monthly$300
Premium$25 monthly$300$39 monthly$468

The free Starter tier lives on a webflow.io address and allows two static pages. Moving up to Basic gets you your own domain, 300 static pages and no cap on form submissions, but still no CMS (Starter allows only 50 submissions in total, a limit covered in our Webflow forms guide). The CMS arrives with Premium, which allows 20,000 items across 40 collections. If Framer is on your shortlist too, see Webflow vs Framer for its plans and CMS limits.

Ecommerce plans

PlanPrice on yearly billingPer yearItemsTransaction fee
Standard$29 a month$3485002%
Plus$74 a month$8885,0000%
Advanced$212 a month$2,54415,0000%

What separates Standard from Plus is that fee. Plus is $540 a year dearer than Standard. Take 2% of $27,000 in yearly sales and you get $540 in fees, so past that point Plus is the cheaper plan. At $20,000 of sales, the Standard fee is $400. At $50,000 it is $1,000, and at $100,000 it is $2,000. This counts Webflow's transaction fee only, and your payment provider's own processing fees come on top of it on either plan.

Workspace plans

Every Webflow account has a free Workspace with one full seat. On yearly billing the paid Workspace tiers are Core ($19 monthly, $228 a year) and Growth ($49 monthly, $588 a year). Code export and custom code sit under Core. A lone site owner rarely needs either, while teams that design together or want staging sites do.

Layer 2: the build

Here the spread is enormous. These are the routes, with the figures that have been published:

RoutePublished costResult
Template, built yourselfWebflow's templates page has designs priced $29, $49, $99 and $129A base design, plus your own hours to adapt it and add content
FreelancerWebflow's own cost guide mentions Upwork rates of $45 to $75 an hour for complete design and developmentVaries with the person and the brief
Agency, tieredDigidop shows a Starter tier of $5,000 to $15,000, a Growth tier of $15,000 to $50,000 and Enterprise by quoteA site that is both designed and built
Agency, by serviceFoursets lists a redesign plus build from $15,000, a platform migration from $10,000 and audits at $749 to $1,999A defined service with set deliverables
AmariqOne project price worked out from your scope after a discovery call, not billed hourlyA site made to your signed-off design, which your team can edit

Note that the freelancer row is a rate and not a quote. Purely as an illustration, 40 to 80 hours at $45 to $75 an hour gives $1,800 to $6,000, and the real hours turn on your brief.

What moves the price

  1. Page templates, not page count. One template reused ten times is much cheaper than ten separate layouts.
  2. CMS structure. A blog, a case study archive or a directory calls for carefully planned collections.
  3. Interactions and motion. Bespoke animation eats build hours.
  4. Integrations. Sending forms into a CRM, taking payments and adding custom code all add effort. A worked case is in our event services website guide.
  5. Content. Copy and images that you hand over cost less than copy and images that must be produced for you.
  6. Who supplies the design. On the MyEventWiFi build, the client supplied the design and we did the development. That is a different scope from design and build together.

Three example first-year budgets

Each row adds up numbers from earlier. The only assumed figure is the freelancer's build price.

ScenarioPlatformDomainBuildYear-one total
Self-built small siteBasic, $180About $12One $49 templateAbout $241, plus your time
Marketing site by a freelancer, illustrativePremium, $300About $12$1,800 to $6,000 using the assumed hoursAbout $2,112 to $6,312
Marketing site by an agencyPremium, $300About $12$5,000 to $15,000 at Digidop's Starter tierAbout $5,312 to $15,312

We take about $12 for the domain because that is what renewing our own costs. Row one borrows the $49 price from Webflow's templates page. Before you buy one, read our Webflow template or custom build guide, which covers the licence and page limits. If the template is free, our guide on whether free Webflow templates are worth it covers the licence and the checks.

Layer 3: the running costs

Once the site is live, three bills continue: the platform, the domain and, when you want support, a care plan. We split these out in our website maintenance cost guide, which also covers six studios' published care plans. Our Webflow maintenance plan is charged monthly and scaled to your publishing frequency.

How to keep a Webflow build affordable

  • Decide the pages and the one action first. A clear brief gets a firmer quote.
  • Bring a tidy Figma file. If the design is ready, Webflow's plugin can carry layers across, but only frames with auto layout. See our Figma to Webflow guide.
  • Have your content ready. Waiting on words costs time, and time costs money.
  • Reuse components. A site built from shared components makes later pages cheap to add.
  • Phase the work. Launch the core pages first, and add payments or extras later, as MyEventWiFi did.
  • Pay yearly, because month-to-month billing adds $120 to $168 a year to the site plans.
  • Skip plans you will not use. A site without a CMS is fine on Basic.

If the price is the reason you are looking elsewhere, see Webflow alternatives by use case for the entry prices of seven other platforms.

How we price a Webflow project

We open with a call about your goals and what the site must achieve. A written proposal follows, fixing scope, milestones and the delivery date. The fee comes in three parts: 40% to start, 30% when you approve the design and 30% before launch. Once you have paid in full, the design, the copy and our code become yours, and the domain and the Webflow account are held under your name. Expect three to six weeks of building once the design is approved. More detail sits on our Webflow development page, in our guide to how long a redesign takes and in our Webflow vs WordPress comparison. If your budget is below $15,000, Webflow agencies for small businesses under $15,000 names the studios that publish a price in that range.

Related guides: Webflow pricing by plan, Webflow ecommerce against Shopify, website hosting cost.

Frequently asked questions

What does a Webflow site cost each month?

Basic runs $15 and Premium $25 per month when you commit yearly, or $25 and $39 if you pay month by month. The store plans are $29, $74 and $212 per month on a yearly term. Hiring someone to build the site is a separate, one-time charge.

Is Webflow free?

Yes, to a point: the Starter plan costs nothing, though it is limited to a webflow.io address and two static pages. Connecting your own domain needs a paid Site plan, the cheapest being $15 per month on a yearly term.

Is Webflow cheaper than WordPress?

On the platform bill alone they sit close together: $180 and $300 a year for Webflow Basic and Premium against about $300 for WordPress.com's Business plan. Where they part ways is the upkeep you take on. Two-year totals are set side by side in our Webflow vs WordPress guide.

How much does a Webflow agency charge?

The published numbers differ a lot. Digidop shows $5,000 to $15,000 for Starter and $15,000 to $50,000 for Growth, while Foursets begins a full redesign and build at $15,000. Scope drives the price, so request a quote against a written brief. Framer buyers can find matching sums in our Framer website cost guide, and published redesign ranges across platforms are gathered in our website redesign cost guide. Weighing a store? Our Shopify website cost guide takes Shopify's plans and fees straight from its pricing page. Building one campaign page only? See landing page cost, which sets Webflow and Framer plans next to dedicated builders.

Is $1,500 a good price for a Webflow website?

It can be, for a small and clearly defined site where you provide the content: templates run $29 to $129 and Basic adds $180 a year. Ask what the figure covers, meaning pages, review rounds, content, the CMS and handover.

Does Webflow charge transaction fees on ecommerce?

On Standard, yes, at 2% of sales; Plus and Advanced charge none. Whatever the plan, your payment provider's own fees are extra. Below about $27,000 of yearly sales Standard is the cheaper choice, and above that Plus wins.

Do I need a Workspace plan?

For most single sites, no. A free Workspace with one full seat comes with every account. The paid tiers begin at $19 per month on a yearly term and bring extras like code export and further staging sites, useful to teams and agencies.

Why do some pages quote different Webflow prices?

The cause is the 13 May 2026 overhaul, when CMS and Business were combined into Premium and Basic went to $15 per month on a yearly term. Older pages still show $14 and $23 plans. Open Webflow's pricing page on the day you choose.

Rahat Khondokar, founder of Amariq

Rahat Khondokar

Founder & CEO, Amariq

Rahat designs and builds websites for marketing teams and ecommerce brands, and writes here about the structure, copy and conversion work behind them. More about Amariq. Find him on YouTube, Dribbble and LinkedIn.

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